Jingyu Feng
Graphic Designer
B.F.A in Graphic Design from Rhode Island School of Design, previously worked for Manual SF, Walker Art Center, Work & Co. Her interests include dynamic typographic identity system, alternative interface, web tools, metaphors, and language in flux.
B.F.A in Graphic Design from Rhode Island School of Design, previously worked for Manual SF, Walker Art Center, Work & Co. Her interests include dynamic typographic identity system, alternative interface, web tools, metaphors, and language in flux.
yijiafan.com
web design and development
2024
Designed and developed the website for RI-based artist Jessie Fan.
This site includes selected works, all works, and slideshow image gallery mode — all fully customizable through Kirby CMS.
web design and development
2024
Designed and developed the website for RI-based artist Jessie Fan.
This site includes selected works, all works, and slideshow image gallery mode — all fully customizable through Kirby CMS.
Walker Art Center
Alanis Obomsawin: A Lifetime of Insistence film series identity
2023
Alanis Obomsawin (Abenaki) is an unparalleled voice in documentary filmmaking. Her radical, lifelong career spans more than five decades and centers the lives and voices of Indigenous communities. At the Walker Art Center, a series of screenings showcase Obomsawin’s work and includes an in-person dialogue. The identity has a bold typography treatment for her name, enabling flexible compositions between image and text for various proportions.
Alanis Obomsawin: A Lifetime of Insistence film series identity
2023
Alanis Obomsawin (Abenaki) is an unparalleled voice in documentary filmmaking. Her radical, lifelong career spans more than five decades and centers the lives and voices of Indigenous communities. At the Walker Art Center, a series of screenings showcase Obomsawin’s work and includes an in-person dialogue. The identity has a bold typography treatment for her name, enabling flexible compositions between image and text for various proportions.
Walker Art Center
British Arrows Awards identity
2023
Celebrating the latest creative trends in moving image advertising, the British Arrows Awards is a holiday staple in the Twin Cities. The selection of winners represents a cosmopolitan cross-section of British culture, and the advertisements range from serious, sometimes moving PSAs to humorous adverts for products and services.
Drawing on the idea of the Arrows as a snapshot of cosmopolitan, 21st-century Britain, this direction approaches the program as a mini film festival.
Referencing British Television logo animations, the identity has emphasis on motion and the application of the identity both in the cinema and on social media platforms. Deconstructing the flag into graphic shapes and unexpected colors, each category in the screening reel starts with a flag peeling away to reveal the winners.
Design Direction: Mark Owens
British Arrows Awards identity
2023
Celebrating the latest creative trends in moving image advertising, the British Arrows Awards is a holiday staple in the Twin Cities. The selection of winners represents a cosmopolitan cross-section of British culture, and the advertisements range from serious, sometimes moving PSAs to humorous adverts for products and services.
Drawing on the idea of the Arrows as a snapshot of cosmopolitan, 21st-century Britain, this direction approaches the program as a mini film festival.
Referencing British Television logo animations, the identity has emphasis on motion and the application of the identity both in the cinema and on social media platforms. Deconstructing the flag into graphic shapes and unexpected colors, each category in the screening reel starts with a flag peeling away to reveal the winners.
Design Direction: Mark Owens
Walker Art Center
Winter Campaign
2023
The winter campaign references the Hennepin Wall graphic designed by Ian Babineau. With a rebus-like design approach, the campaign features a word puzzle that combines simple text with emojis to promote various programs and offerings at the Walker.
Design Direction: Mark Owens, Ian Babineau
Winter Campaign
2023
The winter campaign references the Hennepin Wall graphic designed by Ian Babineau. With a rebus-like design approach, the campaign features a word puzzle that combines simple text with emojis to promote various programs and offerings at the Walker.
Design Direction: Mark Owens, Ian Babineau
Walker Art Center
Mini Golf identity
2024
The Skyline Mini Golf is a popular program in the summer that lasts for five months on the museum rooftop. Mark commissioned Damien Correll to illustrate the groundhog for the wayfinding system. I animated the character and social assets and worked on the typography system and refining the title type.
Design Direction: Mark Owens
Illustration: Damien Correll
Mini Golf identity
2024
The Skyline Mini Golf is a popular program in the summer that lasts for five months on the museum rooftop. Mark commissioned Damien Correll to illustrate the groundhog for the wayfinding system. I animated the character and social assets and worked on the typography system and refining the title type.
Design Direction: Mark Owens
Illustration: Damien Correll
Walker Art Center
2023
Cover Image designs for the Walker Reader.
2023
Cover Image designs for the Walker Reader.
Walker Art Center
2023
Motion social and digital assets for exhibitions, events, and moving image series curated at the Walker.
2023
Motion social and digital assets for exhibitions, events, and moving image series curated at the Walker.
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Fall campaign for the exhibition Among Friends: The Generosity of Judy & Ken Dayton.
Art Direction: Ian Babineau
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Social asset and jumbotron screen for Avant Garden 23. Design Direction: Ian Babineau
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Social assets for Alison O’Daniel: Are You Listening. Design Direction: Nazli Ercan
Good American
Web design
2022
Collaborated with Work & Co team to create an experience that supports the brand’s commitment to celebrating the diversity of all body types. Worked on the breakpoints of product detail page, overview page for an responsive web design. Designed the icon system.
Web design
2022
Collaborated with Work & Co team to create an experience that supports the brand’s commitment to celebrating the diversity of all body types. Worked on the breakpoints of product detail page, overview page for an responsive web design. Designed the icon system.
MillerKnoll Workplace Research Library
2022
The movement of letterforms and the images draw references to the open and flexible office planning system in MillerKnoll’s research whitepaper. Based on a grid system, the different parts are “easily recombinable,” like modular units in the office. Images can be used as swatches to indicate and differentiate various categories of products in the Workplace Research Library. Logo marks are custom type design based on OCR B.
2022
The movement of letterforms and the images draw references to the open and flexible office planning system in MillerKnoll’s research whitepaper. Based on a grid system, the different parts are “easily recombinable,” like modular units in the office. Images can be used as swatches to indicate and differentiate various categories of products in the Workplace Research Library. Logo marks are custom type design based on OCR B.
Topiary Museum
2022
The identity took inspiration from the variable shapes of topiary trees. The text rag was paired with the abstract shapes to form a visual system that can adapt flexibly to different applications.
Graphis New Talent 2023 Honorable Mention
2022
The identity took inspiration from the variable shapes of topiary trees. The text rag was paired with the abstract shapes to form a visual system that can adapt flexibly to different applications.
Graphis New Talent 2023 Honorable Mention
Interview
2022
A forty-minute intereview with Ezekiel Aquino, a multidisciplinary designer and developer based in Amsterdam. Printed by Newspaper Club
2022
A forty-minute intereview with Ezekiel Aquino, a multidisciplinary designer and developer based in Amsterdam. Printed by Newspaper Club
SPEAKEASY:
Writers’ Secret Game Night
2022
Posters for creative writing workshop sessions for Clerestory Journal of the Arts at Brown University. Each session is hosted by poet-artist Susie Zhu.
Writers’ Secret Game Night
2022
Posters for creative writing workshop sessions for Clerestory Journal of the Arts at Brown University. Each session is hosted by poet-artist Susie Zhu.
Blurry Text Generator
2021
A web tool that generates an iteration of synonym from users' input using Wordnik.api. As you keep clicking the button to generate a new synonym based on the previous one, the final result turns out to twist the meaning of the original text. This site is a starting point of my experiment with displacement of words and nuances in language.
2021
A web tool that generates an iteration of synonym from users' input using Wordnik.api. As you keep clicking the button to generate a new synonym based on the previous one, the final result turns out to twist the meaning of the original text. This site is a starting point of my experiment with displacement of words and nuances in language.
Image analogy
2024
A web tool that displays a new image based on a loose text description generated from the input image. This tool proposes a trans-contextual thinking to create connections between things that aren’t typically associated with each other.
While information was partially preserved in translation from the image to text, new things arise from the displacement by chance unexpectedly.
Built with OpenAI API and Google Custom Search API
2024
A web tool that displays a new image based on a loose text description generated from the input image. This tool proposes a trans-contextual thinking to create connections between things that aren’t typically associated with each other.
- Upload an image.
[Upload Paper drop (space)] -
Generate a loose text description of the input image.
[“A smooth, translucent oval shape on a flat surface, creating soft reflections and gradient of blue and white”] -
Guess a list of possible objects that correspond to the description.
[Glass paperweight/A shiny oyster shell/Water droplet/Transparent balloon/Gel capsule] -
Select a random object from the list and outputs a Google image search result.
[A shiny oyster shell was displayed beside Paper drop (space)]
While information was partially preserved in translation from the image to text, new things arise from the displacement by chance unexpectedly.
Built with OpenAI API and Google Custom Search API
sort-later.risd.gd
2023
Risd graphic design senior show website design & development, explored visual interpretations to extend the original identity in web
Collaboration with Max Beidler, Valia Liu, Wayne Luan
2023
Risd graphic design senior show website design & development, explored visual interpretations to extend the original identity in web
Collaboration with Max Beidler, Valia Liu, Wayne Luan
Jing’an Temple
risograph printed book
5.5 × 11 in
2021
This book is a dialogue between Jing’an Temple’s past and present. Jing’an Temple is a historic Buddhist temple, an architectural complex that embodies a tortuous history and anachronistic features. Though the temple encountered several turns of demolishment, it has been rebuilt in the 20th century and became a famous site that holds people’s wishes. As a local, I wrote and gathered pieces of writings and memories from people I am familiar with, along with the historical research, to create a cinematic experience of reading. Personal writings and picture fragments were printed on translucent vellum paper, juxtaposing with research-based texts on the opaque blue pages. The book also has a translucent envelope that holds the intimacy inside.
TOKYO TDC Annual Awards 2023 Excellent Work, GDUSA 59 Annual Awards, Graphis New Talent Honorable Mention
risograph printed book
5.5 × 11 in
2021
This book is a dialogue between Jing’an Temple’s past and present. Jing’an Temple is a historic Buddhist temple, an architectural complex that embodies a tortuous history and anachronistic features. Though the temple encountered several turns of demolishment, it has been rebuilt in the 20th century and became a famous site that holds people’s wishes. As a local, I wrote and gathered pieces of writings and memories from people I am familiar with, along with the historical research, to create a cinematic experience of reading. Personal writings and picture fragments were printed on translucent vellum paper, juxtaposing with research-based texts on the opaque blue pages. The book also has a translucent envelope that holds the intimacy inside.
TOKYO TDC Annual Awards 2023 Excellent Work, GDUSA 59 Annual Awards, Graphis New Talent Honorable Mention
Type design
2021
A serif text typeface that takes inspiration from Greene Graham’s novel. The letterforms have a round and wide look in general, and feature the sharp-angled transition from a bold curve into a thin and straight line.
2021
A serif text typeface that takes inspiration from Greene Graham’s novel. The letterforms have a round and wide look in general, and feature the sharp-angled transition from a bold curve into a thin and straight line.